Contact: 727-742-0816
contact: 727-742-0816
ATTN: St Pete & Tierra Verde Men and Women Over 50 :
Are You Tired Of  Holiday Stress, Bloat & Weight Gain?
ATTN: St Pete & Tierra Verde Men and Women Over 50 :
Are You Tired Of Holiday Stress, Bloat & Weight Gain?
Now You Can Finish the Year Strong
...Lose Weight, Get Stronger, Decrease Aches  & Pains, Increase Energy & Feel 10 Years Younger
(While Still Enjoying Your Holiday Favorites)
Join Us For The FSP Finish The Year Strong Challenge
Exclusively 
For Men & Women Over 50!
St Pete & Tierra Verde's Finish The Year Strong Challenge For Men & Women Over 50!
☆ Lose Those "Stubborn" Pounds ☆ Reduce Aches & Pains ☆Increase Energy
☆ Lose Those "Stubborn" Pounds ☆ Reduce Aches & Pains ☆Increase Energy!
"What is the FSP "Finish The Year Strong" Program All About?"
The holidays are around the corner, the weather is cooling off.... and now is the PERFECT time to get focused on your fitness and weight loss goals! 

Holiday parties, family gatherings, work celebrations.... it's that time to look and feel your best at your next event and enjoy the Holidays without stress, bloat and added Holiday pounds

Here is your chance to transform your body and LIFE... and feel AMAZING over the holidays this year.

In the FSP Signature Finish The Year Strong Challenge, you'll literally get EVERYTHING you need to succeed and you'll find yourself with incredible, dare I say, life changing results! 

When it comes to fitness, FSP has the perfect formula for your over 50 body to  look, feel and perform it's best, while being safe and supported throughout the entire process! 
Fitness St Pete and Tierra Verde Fitness exist for one reason and one reason alone .... to help men and women women over 50 increase energy, reduce aches and pains, lose those "stubborn" pounds and redefine what their over 50 bodies are capable of...... without sacrificing their social lives or being injured in one size fits all programs.  

Our forte is creating results driven, science based programs for those that want to fit back into their clothes and feel 20 years younger without sacrificing their social life or feeling overworked and deprived. That's why I developed this program!
  • ​Build confidence that you are doing the exercises you need to be doing safely and correctly, because you've been injured before
  • Excitement of doing things you never thought you could do PAIN FREE; such as squatting  or going up and down stairs without your knees hurting... ever or gardening  or playing pickle ball without your back hurting for days
  •  Results each week whether it's your pants getting looser, your energy and mental clarity improving, the exercises feeling easier...... each week there is always something new that you'll experience and keep you excited for more. 
  • ​Motivation & inspiration to keep you grounded and on track even while enjoying parties and social events
  • ​Convenience and flexibility to make your own schedule with over with both in-person and online workouts happening daily, all led by your coach AND your own food plan with hundreds of exchange options
Who is the FSP "Finish The Year Strong" Program NOT For?
  • The "Looking For The Next New Thing" person - If you want to chase shiny objects, fads and the next "magic" bullet, FSP is not a good fit for you. Our programs are results driven, science based and delivered in a systematic way.  If you follow the plan, use all the tools provided and do so consistently, our formula works because science produces predictable results.  It's as simple as that.
  • The "I just want to do it myself" person - If you just want to  listen to a coach yelling into a mic to a room full of people, FSP is not a good fit for you. We work with you at each and every single visit, coaching you up  and cuing you on exactly how to do things and make sure you're doing them in the safest and most effective manner. 
  •   The person that "just wants to join a gym." - Our goal here at FSP is to become your "3rd Place", your Tribe. If you just want to join a regular group program, be warned, we're nothing like that.
  • ​The person that values quantity over quality  - At FSP we  believe in purposeful training over exercising for the sake of  just sweating and program our small group sessions in the same manner as we program our semi private and private sessions. This means every exercise ever day has a specific intent and purpose and we focus on mechanics and effectiveness over volume and beating our members into the ground.  
  • ​The person that sees exercise as an expense - Our most successful clients know this is an investment in themselves, they know that it will replace medical bills and medications and that their health is priceless, and they see it as an investment in their future, not an expense. 
☆Don't Take It From Me, Here's What Our Clients Have To Say:
☆Don't Take It From Me, Here's What Our Clients Have To Say:
What's Included:
One On One Private Fitness Assessment & Success Session
It's time to step out of the cookie cutter "transformation challenges" and get a program designed for YOU, where your over 50 body is NOW and where you want to go.

We'll map out your specific, special path to reaching your goal and and determine program modifications just for you. We will always be striving to coach you on what you need to be doing and working on next to continue to get the results that you deserve.  ($450 Value)
Limited Group Sizes
If you are are afraid of being lost in a big group, worried that you won't be able to "keep up" or are just afraid of feeling uncoordinated or being injured, THIS is for you. Group Sizes are limited to 9 and you will be assigned a Veteran Member Ambassador with goals just like yours! You won't be one of the herd trying to keep up here at Fitness St Pete I Tierra Verde Fitness. We limit our numbers to a maximum of 9 per session to ensure you get the attention you deserve and optimum results. 
UNLIMITED access to Group Personal Training Workouts
Burn a TON of calories, reshape your body, strengthen your core, increase flexibility & feel AMAZING in a fun, SUPPORTIVE environment with the most fun, supportive Tribe on the planet. ($399 value)
Expert Coaching and Accountability Checks
Accountability is often the missing piece to success. THIS TIME, you will stick with it and finally see results, without having to think or do some crazy some super restrictive diet! ($99 Value)
42 Days of  Print and Go  Menu Ideas  & Exchange Lists 
You can’t out train a bad diet. Any training program that doesn’t come with a nutrition component will fail, that’s why we built you a nutritional framework that’s flexible and fits your lifestyle. No pills, no gimmicks. Just whole, healthy great tasting foods. You’ll learn exactly which foods to eat that are designed to detoxify your body, eliminate sugar and salt cravings, and rev up your metabolism. You will learn how to eat for long term success!                      ($499 Value)
The Ultimate Fat Blasting Cook Book Vol 3
Eating "Healthy" can be boring and we know it, so let us show you how we combat the dreaded 'rabbit' food broccoli brown rice and chicken breast diet (yuck!) We made sure to include a 45 page Cook Book that includes GREAT TASTING foods from: smoothies and protein shakes, sea food, turkey beef and chicken, plus so much more! After this you will discover that dieting does NOT have to be boring. 
42 Days of Inspirational & Educational Emails
Some days are harder than others. Making a health and fitness lifestyle change isn't always going to be easy, if it was you wouldn't be here.

We know, we've been there too. That's why we make sure to include some of our best and most inspirational and educational pieces that have inspired and educated our most successful private clients and group members to achieve results they never thought possible and set them up for long term success.                                                ($199 Value)
Complete Getting Started Guides & Success Manuals
Have you ever just wanted an instruction manual built just for you? Telling you what YOU need to do to get the results that you want and what to do after this challenge ends? 

Here you go! Our success manuals will cover EVERYTHING from: blood sugars, hormones, macros, water, supplements AND all the tools you need to get through the Holidays with your goals in tact ..... in other words we cover everything that could hinder or help your results. We made sure to leave no stone unturned. This is great for those that just want to know how this 'science' thing really works and want to continue to know even more.
Amazing Community
This is the part that makes Fitness St Pete and Tierra Verde Fitness a program like none other. From your member ambassador to our Private Member's only facebook group, we have a culture of teamwork and community and you will receive unparalleled support and motivation. We really are one big fitness family.
They Did It, You Can Too!
"Hands down THE BEST health and fitness program I have ever experienced in my 56 years!"
"Dianne Villano is a gift to this industry with her years of experience, knowledge, professional example and differentiation of exercise and nutrition. 

She has, in a very short period, (1 month), helped me obtain physical results and implement nutrition changes that have netted my gaining muscle, increasing energy, and disappearance of age related aches and pains. All this while never once feeling deprived or hampered in my social lifestyle.

Her teachings are genuine and tailored uniquely to each individual in small group settings that are fun and variety filled. She has helped me learn to love something I've always hated and motivates me to continue to invest in myself for a lifetime."
- Karen Smith - Tierra Verde, Florida
"I Didn’t Think It Was Possible To Drop The Weight And Firm My Body At 57.”
I am 57 years old and I have a teenage girl. I met my husband when I was 40 and we had Katie when I was 43. I love being a Mom. 

I feel better, I have lost 20 lbs. My body is almost unrecognizable from where I have started. I have dropped 2 sizes. A healthier life style for myself and my family..

The changes in my body are crazy; slim thighs, I can’t remember having such thighs, butt has moved up and much tighter, flat stomach; I like looking in the mirror.

I would say come to one session and speak with other participants. When you see the fun and learning going on, you will want to join. We are a big happy family.
- Vicki Glenn - St. Petersburg, Florida
What They're Saying About Us...
“I Have Been Trying To Do This On My Own For Over 6 Years. I Have Accomplished More In 6 Weeks With My Fitness St Pete Fitness Training Program Than I Have In 6 Years”
"I just completed my first challenge with Fitness St Pete, I am SO HAPPY that I signed up. 

Not only did I lose weight and inches in 28 days, but I did so while traveling 12 of those 28 days. 

I am also exercising without fear of injuries, I had rotator cuff surgery over a year ago and have been dealing with other minor annoying injuries interfering with my confidence to do strength training.

I ate healthy and was very active but 15 mile bike rides and miles and miles of walking were doing nothing to change my status quo, they were just making me hungrier. These work outs leave me feeling amazing (even when I go into them with a headache or tired) and not starving. 

I don't feel like I have to work out 6 days a week, 3-4 is more than enough to get results when you are doing it right. I have tried multiple programs where I have walked away with a lesson learned but not with significant results or lifestyle changes."
- Rachael P, St Pete, Florida - Resolution Reboot Spring Detox Challenge Winner
"I have been training with Fitness St Pete for about 6 months now, and I just have to share how amazing it is!"
"They are always in a good mood, motivating, encouraging, and firm when needed. 

They have reminded me how much I enjoy working out and have been patient with me as I figure out the how to change my attitude about food to see the weight results I want. 

They also provide a good workout while keeping in mind my limitations. I'm glad I found them!"
- Deb C, St Pete Florida - Hot For The Holiday 2016 Challenge Winner 
"I have been with Fitness St Pete for four weeks. Every exercise class feels like a private session with Dianne. She is so motivated and passionate it keeps me going."
"The daily emails keeps me engaged and I learn something new with every email.

If you want to change the way you think about eating and exercising, Fitness St Pete is for you.

You will be supplied with weekly menus and a cookbook to go along. I have learned how to be a better cook, and my family loves what I eat so I double or triple the recipes. 

The Group Training sessions are great I have met wonderful people and it feels like a family. The class are one hour long and I feel energized when I and done."
- Vicki Glenn - St Pete Florida - Member of the Quarter Q2 
"I lost 6" and 4 lbs during the Holidays!"
"I joined because I was fed up with the ups and downs of extreme dieting. I was scared because I was not sure I could handle the workouts. I lost 6" and 4 lbs during the Holidays!

I was used to starving myself to lose weight, so at first the meal plan felt like I was cheating. But it is so doable and realistic way to live. It is not a diet…..it is a meal plan for life!

I have more endurance and I am starting to be able to push my workouts to the next level."
- Heather S , Tierra Verde Camp Member & Client Of The Year 2016
The FSP Guarantee
If after 14  Days, you decide The FSP Finish The Year Strong Challenge  is not for you, or you don't like the group, you will be refunded your money with no questions asked.
During the past 29 years, I've  had the privilege of working with almost 3,000 people from all walks of life.

 I can tell you with 100% certainty, we have never had ANYONE who has followed my protocols and didn’t get the results. PERIOD.

FSP has a culture of hard work, support, fun and achievement - with no fanfare, shortcuts or "secret" potions and pills.

The FSP  way works,it's as simple as that… PLUS we have lots of fun!

All we ask is that you show up with a good positive attitude and follow our instructions. If you do that, then outcome of you achieving your unique fitness goal is 100% predictable.

- Dianne

P.S. - The next 28  days are going to go by no matter what...you might as well make good use of them with this signature FSP Program.

 It's time to do something for you -  get stronger and more mobile, lose weight, and have more energy! Click the green button above to get started today and claim one of the limited spots!